Continuing with the Top 10 Holiday Hits, I present to you my favorite holiday song paired with my favorite “reputation” advice! You’ve heard it a million times…no, not the song, but that your social media presence matters! Whether you never post on any networking site or forum or if you are a social media guru, there is always room for improvement.
Looking for a new job? Trying to grow your professional network? This much and more can be accomplished online by creating the right type of profile. Check out my latest favorite social media “rules” to sharpen your skills this season:
Rule #1: Stay Relevant
Social media is all about being relevant with your family, friends, and even your coworkers. Be sure you aren’t living in the Stone Age by updating your profile information frequently. Got a new job? Started a new education program? Put it online! Celebrate your accomplishments with your loved ones and let your “About Me” section serve as a potential resume. Bonus point: Don’t forget to be consistent across mediums when updating your profile information.
Stay relevant with your professional network by having a LinkedIn account. Like companies you work for and those you want to work for. Follow product development, current news, and trends to stay up-to-date on future prospects. Join a forum and alumni groups to stay connected with old friends.
Rule #2: Be a Useful Resource
We all love those funny videos, puppy pictures, and crazy links but be sure to post more than just trivial information. Be known as a useful resource to your professional network by posting information they find interesting. Post frequently but not too much. After all, quality is always preferred over quantity. Be known as a problem solver and a team player online. Avoid constant, shameless self-promotion.
Rule #3: Be Drama-Free
Leave your drama with your momma. Avoid the “Facebook rant” at all costs and think before your post. Wondering if it is appropriate or not? If it is something you’d feel comfortable sharing with your boss or clients in person, then post away. Speaking of your boss, never, and I mean never, complain about your boss online. Not only is it unprofessional, but it can hurt your chances of future employment.
Rule #4: Don’t Overshare
Always be wary of photos, videos, and links. Don’t post something that is too personal or too inappropriate. Remember that everything you like, comment, or share is a reflection of who you are. Also, don’t constantly post meaningless things. No one really cares what time you woke up, what you had for breakfast, or if you missed your ride. Don’t overshare your life online. You don’t have to give the world a second-by-second instant replay.
By simply following these tips, you can instantly improve your social media presence. For more social media advice, check out these blog posts!